marketing technology Archives

ChatGPT And MidJourney And Why Most Don’t Need To Fear The Bot Revolution

ChatGPT And MidJourney And Why Most Don’t Need To Fear The Bot Revolution The machine intelligence that will be make us outmoded is not here – not yet, anyway. MidJourney photo-realistic art. Command Prompt: “Marketers working in 1950’s open office place in the style of a wes anderson film” We’ve crossed these technological thresholds before. …

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Guaranteed Marketing Wins, Regardless Of Your Sales Funnel Health, or Line Of Business

Guaranteed Marketing Wins, Regardless Of Your Sales Funnel Health, or Line Of Business Marketing, like fitness, can always be improved, regardless of the level you are currently at. We offer a mixture of cheap and expensive, low- and higher-hanging, improvements which – all things being equal – reliably deliver ROI-positive results. Guaranteed Marketing Wins 1) …

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Popularity Online Only Seems Democratic, Or Purchasable; The Actual Currency Is Social Currency

Popularity Online Only *Seems* Democratic, Or Purchasable The Actual Currency Is *Social Currency* Marketing technologies and VC-funded big marketing budgets have engendered a smug attitude with some new companies; telling them they can out-think the public, or out-spend their competition. In reality, the most-liked company wins. It’s absolutely a popularity contest in the closest thing …

Marketing Technologies Applied To Legacy Attitudes Have Weaponized Marketing

Marketing Technologies Weaponized Marketing Marketing stacks and technology promised to provide intelligent, signal-responsive, targeting – to basically ‘mind read’ – and thoughtfully match us to helpful products and services. It was to be a long-awaited era of enlightenment and courtesy. This did not happen. In fact, the opposite happened. Marketing was weaponized, and the spoils …

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