Why We Almost Universally Ignore Ads And Why Marketers Continue To Insist On Them
Why We Almost Universally Ignore Ads, And Why Marketers Continue To Insist On Them Like many things, there are two sides to the conundrum of paid advertising. It’s a seeming paradox that needs to be unpacked. a) Ads don’t generally work and are a waste of money, and also b) ads do work, sometimes, a little, …
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